As the ultimate event for home cooking enthusiasts, the Home Cooking Show is the perfect platform to connect with thousands of passionate attendees all in one place.
This is your chance to showcase your products, build brand loyalty, and engage with the very people who love to cook. Don’t miss out!
Are You Struggling to Make Your Mark in the Home Cooking Market?
Breaking through to the right audience and securing dedicated customers can be tough. Investing in exhibitions without seeing real returns is frustrating.
At the Home Cooking Show, we bring together a captive audience of passionate cooks eager to buy. This is the boost your brand needs to stand out!
Get To Know Our Audience
71.1%
Loved Sampling
30.5%
Spend 250$ 500$ per Year for Cooking / Baking Products
96.7%
Would Re-visit The Show
$375
Average spend at The Show
57.9%
Discovered New Brand / Products
Wine & Cheese Alley - Home Entertainers’ Paradise
Showcase your brand in Wine & Cheese Alley, where you can showcase your exquisite wines, artisanal cheeses, and premium spirits alongside top names in the sector.
Benefit from a dedicated space with high foot traffic.
Creative Kitchen Stage - Activate Your Brand with Master Chefs
Make your brand shine on the Creative Kitchen Stage! This is the most interactive demo stage of the show, where culinary stars will use your products to create their signature dishes. Join our amazing lineup of talent, including Dim Sim Lim, Steph Griffen, Dan Pasquali, and many more!
Flavours of The World Stage
Embark on a culinary journey at the Flavours of The World Stage! Experience flavors from across the globe and showcase your brand to thousands of food enthusiasts and home cooks. Be dazzled by the talents of Dim Sim Lim, Radha and Prabha, and Chef Luca Ciano as they take you on a magical carpet ride of taste.
VIP Lounge
Step into the VIP Lounge, a dedicated space where your brand can connect with industry leaders and influencers in an exclusive environment. This is your chance to make meaningful connections that can drive your business forward.
World Food Championships Australia
Be part of the excitement at the World Food Championships Australia, the national qualifier for the prestigious World Food Championships USA! This is your opportunity to resonate with top-level skilled chefs and passionate home cooks. Don’t miss out on the chance to be associated with this elite culinary event.
Get Ready to Showcase Your Brand!
Don’t miss out on these incredible opportunities to position your brand in front of a captivated audience at the Home Cooking Show. Contact us today to learn how you can participate!
Brand Activations at it’s best
Exceptional Engagement with Targeted Audiences
Connect directly with thousands of dedicated home cooks and culinary adventurers eager to discover the latest in the culinary world.
Live
Demonstrations:
Showcase your culinary equipment and food products in action. Let visitors experience firsthand how your offerings enhance their cooking.
Sampling
Opportunities
Create memorable experiences by allowing attendees to taste your products, leading to immediate purchases.
Leverage Celebrity and Influencer Power
Align your brand with celebrity chefs and top influencers attending the show. Their endorsements can elevate your brand’s visibility and credibility.
Tailored Sponsorship Opportunities
Explore customized sponsorship packages designed to maximize your brand’s exposure, connecting you with your target audience.
Proven Success
and ROI
Exhibitors consistently report significant increases in revenue. Our show is the perfect place to showcase your products and see real results.
Why Join Us?
1. Exceptional Engagement with Targeted Audiences
- Connect directly with thousands of dedicated home cooks and culinary adventurers eager to discover the latest in food and drink.
2. Hands-On Product Experience
- Live Demonstrations: Showcase your culinary equipment and food products in action. Let visitors experience firsthand how your offerings enhance their cooking.
- Sampling Opportunities: Create memorable experiences by allowing attendees to taste your products, leading to immediate purchases.
3. Leverage Celebrity and Influencer Power
- Align your brand with celebrity chefs and top influencers attending the show. Their endorsements can elevate your brand’s visibility and credibility.
4. Tailored Sponsorship Opportunities
- Explore customized sponsorship packages designed to maximize your brand’s exposure, connecting you with your target audience.
5. Proven Success and ROI
- Exhibitors consistently report significant increases in revenue. Our show is the perfect place to showcase your products and see real results.
Join the Community!
Are you ready to align your brand with the biggest names in the culinary biz?
Explore Sponsorship Opportunities!
Maximise your brand’s visibility with tailored features that connect you to the right audience. Whether you’re targeting
home entertainers, cooking enthusiasts, or showcasing key ingredients, we have the ideal opportunity for you!
Enquire Now To Reserve Your Spot
FAQ
Q: How many visitors can I expect to access?
A: Get ready for a crowd! Our shows attract over 30,000 visitors, including passionate home cooks, foodies and home entertainers actively seeking new products and ideas. This is your chance to connect with a large, engaged audience!
Q: What are the booth sizes and layouts available?
A: We offer a variety of booth sizes to accommodate different needs. You can choose from standard, large, or custom setups. Contact us for a layout plan and options that work best for your brand!
Q: What kind of support will I receive as a sponsor or exhibitor?
A: We’re here to help! You’ll receive comprehensive support throughout the entire process, including marketing materials, event promotion, on-site assistance, and access to our dedicated team ready to ensure your experience is smooth and successful.
Q: What sponsorship opportunities are available?
A: We offer a range of sponsorship packages designed to maximise your brand’s visibility! From tile sponsorships to featured partnerships, you can choose the option that best aligns with your marketing goals. Each package is tailored to help you engage effectively with our audience and make a memorable impact at the show.
Refer to the Partnership Opportunities Brochure.
Q: Can I participate if I’m a new business?
A: Absolutely! We welcome businesses of all sizes. Our event is a fantastic opportunity for new brands to gain visibility and connect with a passionate audience eager to discover fresh products and ideas.
Q: What are the dates and locations of the shows?
A: The Home Cooking Show will be held in two locations in 2025:
- Melbourne: July 4 – 6, 2025, from 10:00 AM to 5:00 PM at the Melbourne Convention and Exhibition Centre (MCEC).
- Sydney: September 26 – 28, 2025, from 10:00 AM to 5:00 PM at the International Convention Centre (ICC).
Q: How do I register to participate?
A: Registration is simple! Just visit our website and fill out the enquiry form. Our team will guide you through the process and answer any questions you may have.
Q: How can I promote my participation before and during the show?
A: If you’re a sponsor, our marketing team will provide you with a comprehensive 6-month marketing plan to maximise your exposure. For exhibitors, we offer social media posts and newsletter inclusions to help get the word out.
Additionally, we encourage you to leverage your social media, website, and email marketing to announce your participation. We’ll provide promotional materials for your use, and we suggest offering exclusive show deals to attract attendees to your booth! Make your presence known and watch the crowd flock to you!
Q: Can I conduct product demonstrations at my booth?
A: Yes, product demonstrations are highly encouraged! They are a great way to engage visitors and showcase your offerings. Just let us know your plans so we can help accommodate your needs.
Q: Are there any restrictions on what I can sell or promote?
A: We welcome a variety of products related to baking and desserts, but there are some restrictions on certain food items and non-baking-related goods. If you have any doubts, please send us your enquiry.
Q: How do I handle payment processing at the event?
A: You can handle payment processing through your preferred methods. Many exhibitors use mobile payment systems or portable card readers. Make sure to check the venue’s policies regarding cash handling as well.
Q: What safety protocols are in place for the event?
A: We prioritise the health and safety of our exhibitors and attendees. We will follow all current guidelines and regulations regarding safety, including sanitation measures and crowd management. Details will be provided in your exhibitor manual.
Q: Who can I contact for assistance during the event?
A: Our event staff will be on-site and easily accessible to help with any questions or issues that arise. We’ll provide contact information and a team member for you to reach out to for support.
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